Apple launched the iPhone 17 Pro Max in September 2025 as the flagship of its 2025 lineup. Apple marketed it around three things: the A19 Pro chip, the most advanced camera system Apple had ever put in an iPhone, and a dramatic leap in battery life at 37 hours of video playback, a figure that genuinely set it apart from any iPhone before it.
The camera was the main headline. The iPhone 17 Pro Max gives you a much stronger zoom, so you can take photos of people, pets, buildings or events from further away without the image falling apart. Reviewers and professionals loved this camera, but they loved the battery life even more.
Tech media site CNET ranked the iPhone 17 Pro Max as the longest-lasting phone out of 35 smartphones tested, giving buyers another strong reason to choose Apple’s biggest Pro model. No wonder it was the best-selling smartphone in Q4 of 2025, according to research firm Counterpoint.
In 2026, the iPhone 17 Pro Max remains the most capable iPhone you can buy, and at refurbished prices, you can make a huge saving.