The iPhone 7 dramatically improves the most important aspects of the iPhone experience. It introduces advanced new camera systems. The best performance and battery life ever in an iPhone. Immersive stereo speakers. The brightest, most colourful iPhone display. Splash and water resistance. And it looks every bit as powerful as it is. This is the iPhone 7.
The iPhone 7 reaches a new level of innovation and precision. The enclosure is splash and water resistant. The Home button is completely re-engineered. And with a new unibody design that's seamless to the touch, the iPhone 7 feels as amazing as it looks.
Retina HD Display
Almost everything you experience with your iPhone comes to life on its display. It's where you look at the photos, messages, news and countless other things that make up your day. The iPhone 7 display uses the same colour space as the digital cinema industry, so what you see will be noticeably more brilliant and vibrant. Because we all deserve a bit more brightness in our day.
More colours. More true to life
With a new, wide colour gamut, the Retina HD display is able to deliver cinema-standard colours - and Apple's best colour management to date. More shades of the colour spectrum can be used to create an image, meaning that what you see on the screen is a truer representation of the world. So whether you're checking out photos of that perfect dress or Live Photos you took in the Caribbean, the colours will be so accurate, it will look like you're there.
A10 Fusion Chip
The iPhone 7 is supercharged by the most powerful chip ever in an iPhone. It's not just faster than any before - it's also more efficient. That's because the A10 Fusion chip uses an all-new architecture that enables faster processing when you need it, and the ability to use even less power when you don't.
The iOS brings the iPhone to life in incredibly personal and powerful ways. The interface is beautiful and easy to use. Intelligent suggestions appear just when you need them. And advanced technologies protect your privacy and security. Once you've experienced the iOS, you'll understand why so many people love using the iPhone.